Life Story Of The Chief Storyteller At Sap - 1219 Words

Life Story Of The Chief Storyteller At SAP, Julie Roehm: Being Different Like Steve Jobs â€Å"Julie, we are moving again.† her father would echo those words every few years of her school life. Most kids would have found that physical move of schools and making new friends in a new place too intense of a change. Julie was different. She thrived on that change, taking her chances and embracing variety. In her words, â€Å"I knew nothing better. I absorbed what I saw – my mom’s bubbliness and my traveling salesman dad’s persona of self-belief. I am from the Midwest with deep roots to a small town called Watertown in Wisconsin. I am fifth generation in my family who was born there.† For a moment, I forgot I was speaking with one of the senior women executives at the multinational company - SAP. Her enthusiastic earthliness reverberated on the phone. I had my reasons for talking to her. Steve Jobs reveled in working on the fringes against conventional wisdom. He took his chances for change. Yet, there was a singular constancy in his life – his innate love for bringing technology intimately closer to people. He found the down years, after the ouster from Apple, the most nourishing in his life to contemplate, recharge and more importantly ruminate on what is truly important. He refined his approach and resurged with renewed vigor on what he always believed in – his constancy. That yielded spectacular results - bringing us amazing products that we talk about with reverence.Show MoreRelatedSouthwest Airlines Case Study in 2010 Essay21106 Words   |  85 PagesDallas-Houston passengers opted for the $26 fare, although the percentage dropped as the two-month promotion wore on and corporate controllers began insisting that company employees use the $13 fare. The local and national media picked up the story of Southwest’s offer, proclaiming the battle as a David-versus-Goliath struggle in which Confirming Pages 5 Southwest Airlines in 2010: Culture, Values, and Operating Practices Case 13 Southwest Airlines in 2010: Culture, Values, andRead MoreResources Capabilities20336 Words   |  82 PagesMariah Carey. Her ï ¬ rst movie, Glitter, was a ï ¬â€šop, the soundtrack was Carey’s most poorly received album in a decade, her $80 million recording contract was dropped by EMI, and she suffered a nervous breakdown. Lyor Cohen, the aggressive, workaholic chief executive of Island Def Jam records was quick to spot an opportunity: â€Å"I cold-called her on the day of her release from EMI and I said, I think you are an unbelievable artist and you should hold your head up high,† says Cohen. â€Å"What I said stuck onRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesGlobalization 16 †¢ Managing Workforce Diversity 18 †¢ Improving Customer Service 18 †¢ Improving People Skills 19 †¢ Stimulating Innovation and Change 20 †¢ Coping with â€Å"Te mporariness† 20 †¢ Working in Networked Organizations 20 †¢ Helping Employees Balance Work–Life Conflicts 21 †¢ Creating a Positive Work Environment 22 †¢ Improving Ethical Behavior 22 Coming Attractions: Developing an OB Model 23 An Overview 23 †¢ Inputs 24 †¢ Processes 25 †¢ Outcomes 25 Summary and Implications for Managers 30 S A L Self-Assessment